By Mark Hairston, CCIC | General Industries Practice Leader
As digital threats grow more sophisticated, cybersecurity is an imperative function of all businesses. Organizations face increasing pressure to strengthen their defenses and manage cyber risks proactively.
At Seubert, we help clients stay ahead of emerging cyber exposures through insurance, prevention, and resilience planning. Here are a few of the trends shaping the year ahead:
- Social Engineering Threats
Cybercriminals continue to refine tactics, targeting employees as the weakest link. Expect a surge in phishing, invoice fraud, and deep-fake-based scams — making employee education and response planning more important than ever.
- Regulation and Compliance Requirements
State and federal regulators are tightening reporting mandates and breach notification timelines. There is a broadening of the definitions of what types of incidents need to be reported as well. Companies that prioritize documentation, vendor oversight, and incident response plans will minimize compliance risk and protect reputation.
- AI and Automation in Cyber Attacks
AI is accelerating both sides of the cyber battle. Attackers are leveraging generative tools to craft more convincing phishing messages and malware — while defenders use AI for threat detection and anomaly tracking.
- Building Cyber Resilience
Resilience goes beyond prevention. Businesses investing in response playbooks, business continuity plans, and employee training are better equipped to recover quickly — and keep operations moving when the unexpected hits.
At Seubert, we help organizations turn cyber risk into strategic readiness.
From coverage reviews and incident response planning to employee awareness training, our team can help you protect what matters most in 2026 and beyond.
Mark Hairston, CCIC
Practice Leader, General Industries
Mark Hairston joined Seubert’s General Industries Practice as its Practice Leader in 2024, bringing over 17 years of industry experience. In his current role, Mark assists companies in proactively identifying quantifiable risk. He oversees and coordinates Seubert teammates and resources within the vertical to provide the best insurance programs and products to Seubert’s clients and prospects.
Contact Mark to see how you could minimize risk.
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